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GD310
ADVANCED TYPOGRAPHY

GD310
ADVANCED TYPOGRAPHY PROJECTS

 

 

 

 

 


 

GD310 WEEK-BY-WEEK HANDOUTS AND MATERIALS

NOTE: the weeks listed below have .pdf links (these correspond to your Course Outline)

Project sheets are in separate listing.

Week One
• Bringhurst, from The Elements of Typographic Style: "Shaping the Page"
• “Concrete Poems Just Are”

• Vector, Raster, Page Layout, and Proofing and Distribution Software
• Understanding Letterforms
• Typographic Systems Beyond the Grid

Week Two
•“What is the Point?”
•“The Type Craftsman in the Computer Era”

Week Three
• “The Obscene Typographic Machine”

Week Four
• Type Classifications
• Type History and ‘A’ Example of Different Manufacturers’ Typefaces
• Proofreaders' Marks
• Exercise #1

Week Five
• Exercise #2
• Exercise #2 Grade Sheet

Week Six
• Typographic Structure/Template
• H&Js
• Traditional and Early 20thC Typography

Weeks Seven, Eight and Nine
• Application of Elements and Principles to Type Design
• History of 20th Century Type

• Legibility and Readability
• Syntax and Communication
• Legibility
• Readability
• Visual/Verbal Equations

Week Ten
• Publication Design Reading: "Controlled Passion: the quiet art of Fernando Guitierez"

• Exercise #3, Abecedarium Letter: One Roman Letterform, visually represented to show history/use

Week Eleven
• Pocket Sleeve Instructions


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DONNA STEPIEN (donnastepien@me.com)

INSTRUCTOR, GRAPHIC DESIGN, NEW ENGLAND INSTITUTE OF ART
MFA University at Buffalo
MBA Canisius College
BA Daemen College